Email Marketing is the easy, effective, and highly affordable way to get your message out to your customers, clients, or members-and build strong, successful, and lasting relationships with them. It easier than ever to create high-impact email newsletters and promotions … Read More
Last night some girlfriends and I were talking about concepts for content creation, SEO (Search Engine Optimization), and SERPs (Search Engine Return Pages / AKA: ranking) goals. I said I’ll have to start calling my ‘interview’ portion of my meetings “The … Read More
From time to time, it’s important to review (and improve) your marketing pieces, both print and online. For our marketing to be effective, we need our audience to take action. Therefore, our advertisements need to call upon the viewer to take … Read More
I love helping others achieve business success, especially when I can teach DIY techniques that are FREE, woohoo! I gave a lecture all about Facebook to a networking group, Women In Motion, of Mount Airy, MD. Part of our instruction … Read More
Email signatures are, in my opinion, one of the easiest yet most neglected marketing piece. Those that are taking advantage of email signatures are typically doing it right… and then there are those that don’t use email signatures at all, … Read More
In the world of Search Engine Optimization, there are good techniques and bad. Bad techniques will hurt your presence significantly. What does NOT work? Building thousands of low-quality links. Commenting on web pages and other sites. Mass link submission tools. Article spinners. … Read More
It’s not uncommon to let your own marketing fall by the wayside, especially through the holidays and dreary winter months. That means it’s time to set aside a part of your day to review your website from top to bottom, … Read More
About a year ago, I reflected on the length of a few small website projects that had been sitting on my plate, lingering month after month. They should have been completed and launched long before, but I was strapped down, waiting … Read More
Thinking up daily, valuable posts, tweets, and shares can seem daunting, but each of us have a vast assortment of options to share with our followers and fans. The Daily Guide to Social Media is a helpful reminder of topics … Read More
Everyone wants to manage their website in-house these days, and they “need it to be easy”. I say go for it friend! That’s what I like to do – set you on a path of self-empowering success… but I must … Read More