It’s nice to have an email signature that stands out. You don’t want it to be too big or too small, but at the same time, you want to include all the conveniences that your recipient may want. Obviously name and contact info are a given, but what about your website, Google Map Directions to your office or links to your social media accounts? Links are so easy to add, and you can even add links to images!
Active hyperlinks in your email signature increase the chance that the recipient will click it. Today, nobody has time to type out your website address or your Facebook URL, so GIVE IT TO THEM! Another great convenience to add is to link your office address to your Google Map directions page!
Also, don’t be afraid to change the coloring or format of your different lines of text. Make certain elements stand out, rather than using all black.
